BNI NETWORKING

THE WORK

A double page newspaper spread for a fairly established networking company. No re branding etc was required for the company but they were new to newspaper advertising. It was a large contract and as the client put it, they wanted ‘Wow’ factor and professional feel.
I was provided lots of information that was required in the advert, This meant careful management of spacing, font size, colour use etc as to not effect the final print. I had limited colour use at my disposal due to the current company branding. My Conceptualisation was based on the idea of ‘Networking’ by using the main colour of burgundy as a network itself, joining all information and partners together in one continuous shape.